SIS International expands consulting offerings for personal care products

07 May 2024 Consulting.us

SIS International, a New York-based market research and consulting firm, has launched an array of specialized consulting services for the personal care products industry.

SIS’ new services will help brands optimize their strategies, refine product offerings, enhance customer engagement, and leverage emerging trends.

"We are excited to introduce our expanded consulting solutions for the personal care products sector,” said Ruth Stanat, CEO of SIS International. “We have a proven track record of supporting leading brands in the industry such as Avon, Colgate-Palmolive, Estee Lauder, Johnson Diversey, L'Oreal, Proctor & Gamble, Revlon, and Shiseido. Our goal is to empower personal care brands with strategic insights and data-driven solutions to drive growth and innovation as we understand the unique challenges and opportunities in the beauty, skincare, and hygiene sectors.”

The consulting services offered to personal care products companies include brand positioning consulting, consumer behavior research, product innovation consulting, sustainability strategy development, competitive landscape analysis, influencer marketing strategies, and market trend forecasting.

SIS International expands consulting offerings for personal care products

"SIS is deeply committed to empowering personal care brands with the strategic intelligence needed to thrive in a rapidly changing market environment,” Stanat added. “Our team is 100% committed to providing actionable recommendations and customized solutions that align with our clients' unique goals and aspirations.”

Founded in 1984 by Stanat, SIS has grown to more than 150 employees and collaborators across offices in the US, Canada, UK, and Germany. The firm’s researchers and analysts have worked on projects in a diverse range of industries across 135+ countries, and have supported 70% of the Fortune 500.

SIS provides services in B2B market, international market, consumer, strategy, and quantitative/qualitative research. The firm also provides tailored consulting for clients in the fintech and travel and hospitality industries, as well as for artificial intelligence.