BRP Group launches risk advisory firm Atténuer Risk

BRP Group, a Tampa-based insurance broking firm, has launched Atténuer Risk, a risk advisory firm catering to family offices.

Drawing its name from the French for “reduce or mitigate,” Atténuer will work with high-net-worth families, single family offices, multi-family offices, and advisory firms on managing risk and building resilience. The firm will help clients navigate risk mitigation and risk transfer solutions, integrate property and casualty insurance into their suite of services, hire the right broker to place their coverage, review insurance programs, and create resiliency plans for when an emergency or disaster strikes.

Atténuer will also offer family office insurance benchmarking and risk management education for staff and family members.

Kate Norris, a professional with more than 25 years of experience in the wealth and family office industry, has been hired to lead Atténuer. She joins the firm from insurance giant Chubb, where she served as VP and leader of the family office practice."I've spent my career serving family offices, multi-family office, and wealth advisory firms, and have witnessed firsthand the challenges families of exceptional wealth face when they do not have an advocate or risk and resiliency expert on their side of the table," Norris said. "Atténuer Risk provides the consultative approach and experience that these individuals need, and we do it by looking at individual and family's complete risk profile."

The company will operate independently of BRP and its partner firms.

"Family offices are looking for alternative risk solutions that are aligned with their lifestyle and exposure profiles," said Lowry Baldwin, chairman of BRP. "Atténuer Risk is designed to do just that – fill the gap in the marketplace for objective risk management and insurance consultancy and serve as an advisory firm for those looking for guidance and advice."

BRP has more than 250 employees, according to LinkedIn, and was #25 on Insurance Journal’s Top 100 Property and Casualty Agencies list in 2020 and the #3 firm on Business Insurance’s Fastest Growing Brokers list in 2019. BRP was founded in 2011 and is a publicly traded company on the Nasdaq.