Yannick Schilly and Anne Cappel launch new business consultancy in Ohio

10 October 2018 Consulting.us

Two Cincinnati area business leaders – Yannick Schilly and Anne Cappel – have launched business consulting firm Atlix Consulting in Mason, Ohio. The two leaders will draw on more than 50 years of international business experience to advise small-to-medium-sized manufacturing firms.

Located at 5155 Financial Way in the City of Mason’s Tech Elevator, Atlix Consulting will offer consulting services in the areas of global business strategy, operations, and technology and innovation. The company will offer support in areas ranging from mergers & acquisitions and market entry to automation and supply chain management.

Atlix will focus on the provision of business consulting services to ‘international-minded’ manufacturing companies with revenues between $10 million and $500 million.

The newly launched consulting firm will be led by President and CEO Yannick Schilly, who previously spent 25 years with German industrial control and automation company Festo. After spending 15 years in Germany in roles related to industrial engineering, new product development, and production planning, Schilly worked in China for five years – helping Festo manage and grow its operations after merging with a Chinese firm. After that, as Festo’s chief operating officer, he relocated to Cincinnati in 2014 to lead the construction of the firm’s new $60-million smart factory in neighbouring Mason, Ohio. Schilly also managed the movement of Festo’s supply chain operations from the East Coast to the Midwest.Yannick Schilly and Anne Cappel launch new business consultancy in OhioOver his career, Schilly has developed deep expertise in industrial engineering, supply chain, sales and operations, and automation and robotics. He has extensive industry experience in automotive, food and beverage, electronics, and technology, among others. He has a degree in Industrial Engineering, as well as an MBA, from Hamburger Fern-Hochschule.

In Cincinnati, Schilly met fellow French national Anne Cappel, a founder and former Executive Director of the European American Chamber of Commerce (EACC), where she served as ED from 2007-2016. While there, she helped foster business relations between Europe and the Greater Cincinnati Region through programs focused on collaboration, networking, and education.

For the past two years, Cappel has been an Adjunct Professor of Global Business at the University of Cincinnati – her alma mater. She holds a BA in International Affairs and an MBA in Marketing.

Before her work at the EACC, Cappel was an Account Executive at Air France for over six years. Before that, she was Director of Business Services at the Greater Cincinnati World Affairs Council.

At Atlix, Cappel will serve as Chief Marketing Officer. Cappel and Schilly’s complementary business experience and international expertise present global manufacturers with an attractive consulting proposition. “We understand these different cultures in Europe, the different languages, so it’s easier for us to support French or German companies when they enter the American market, but it’s also easier for us to support American companies if they are interested in the European market,” commented Schilly. “We have a lot of expertise to bring to the table and we are excited about this new venture.”

Added Cappel: “The operational excellence in terms of competing globally on very, very complex operation and complexity of global supply chain, it’s pretty unique what we bring for those types of companies and specifically in this region (the Midwest) – whether they’re U.S.-based companies or foreign-owned companies coming to the U.S. market and choosing the Midwest either as a launching place or as one of their manufacturing environments.”

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Brent Miles launches cider consulting firm in Hampton, Virginia

28 February 2019 Consulting.us

Craft cider industry veteran Brent Miles has started a cider-focused consulting firm to support cider start-ups.

Brown Hat Consulting, based out of Hampton, Virginia, will provide business, facility, and product consulting services to nascent cider businesses, ranging from business plan development, compliance, facility design, and equipment sourcing, to recipe development, ingredient sourcing, and cidermaker training.

Miles was previously head cidermaker at Sly Clyde Ciderworks in Hampton, after a stint as head cidermaker at Seattle Cider Company. His ciders have won gold medals at numerous competitions, and he has lectured at the Oregon State University Craft Cider Startup Workshop.

“American craft cider is still young, but those in the industry with the most experience are running their own companies,” Miles said. “They are often willing to help newcomers in small ways, but they won’t work in depth with their potential competitors. My experience will allow me to help the next wave of cider entrepreneurs avoid common pitfalls, make great cider, and position their businesses and brands for success in the increasingly competitive marketplace.”


Over the past half-decade, alcoholic cider beverages have exploded in popularity. According to figures from Canada’s Agriculture and Agri-Food department, cider retail sales in the United States jumped from $940 million in 2013 to $1.54 billion in 2017 – achieving a compound annual growth rate (CAGR) of 13.1%. IBISWorld, meanwhile, has reported that the number of cider businesses has increased by 18.3%, while the number of employees has grown by 8.2%.

That heady growth has mostly been driven by millennials, who account for most of the cider drinkers in America. Combine that with the fact that people in Portland, Oregon drink the most cider per capita, and a clear image of the hard cider market begins to emerge. 

According to analysts, cider consumption has grown based on demand for gluten-free beer alternatives, as well as a preference for lower-alcohol beverages (cider ranges from 2-8% alcohol by volume). The craft cider sector has swelled like the craft beer market before it, as millennials seek local producers offering unique, quality products. The Northwest Cider Association (representing Washington and Oregon) has seen its membership explode from 10 cidermakers in 2010 to more than 80 members today.
Brent Miles launches cider consulting firm in Hampton, VirginiaThe US cider industry cooled in 2018, however, declining to $1.29 billion in retail sales. Agriculture and Agri-Food Canada projects the US cider market will further decline by a CAGR of -2.6% until 2022. According to the report, cider products are being squeezed by other new ready-to-drink products - especially alcoholic soda products that saw success among the gluten-free crowd in 2016 and 2017.

Another factor hitting ciders is high sugar content, as consumers increasingly trend toward curbing sugar intake for health reasons. Alcoholic sodas can be artificially sweetened, creating even tougher competition for hard cider. Despite the recent overall cider market slowdown, growth among small, craft producers remains strong, reaching retail sales growth in the double digits.

RelatedUS Wine market to grow steadily, reaching $43 billion in 2022